Latest News & Updates

CEDA welcome two new Board members to the team

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CEDA is pleased to announce the appointment of two new members, David Norman and Paul Bayly to the team. Norman and Bayly join CEDA alongside recently appointed CEO Jerry Shearman…
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CEDA is here to support your business through RBP

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CEDA has a team of Business Growth Advisors supporting businesses of all sizes and sectors across the Manawatū – Whanganui region through the Regional Business Partner (RBP) programme For all…

Share your Skills – Become a Business Mentor

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Are you seeking a way to support local businesses? CEDA partners with Business Mentors New Zealand to connect business owners and entrepreneurs with those who can provide one-on-one advice to help them…

CEDA launches ‘Get Local’ Campaign to stimulate local spending

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In partnership with the Manawatū Business Chamber, CEDA have launched ‘Get Local,’ a multi-media campaign to support local businesses across the region. This call-to-action focused campaign has been thoughtfully designed…

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Quarterly Manawatū Economic Update
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Manawatū's Fresh Finds


The Central Economic Development Agency (CEDA) exists to drive and facilitate the creation and growth of economic wealth in Manawatū and beyond.

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What we do

CEDA works across the three strategic pillars of economic development – People, Place and Business, and our success is underpinned and enabled by the strength of our relationships with our regional and national partners.

Our core objectives, programmes and activities are all aligned to these pillars, and are designed to create the environment, stimulus, outcomes and impact that will power our economic prosperity and achieve our vision for Palmerston North city and Manawatū district.

Manawatū’s Economic Dashboard

A regional snapshot as at September 2021. Please click to enlarge.

Te Aho Tāmaka

Te Aho Tāmaka Manawatū Leaders programme is the first of its kind in New Zealand, which celebrates the Manawatū region’s great achievers.

Find out more

Need business advice?

CEDA partners with Business Mentors New Zealand to connect business owners and entrepreneurs with those who can provide one-on-one advice to help them to start, grow or to solve business challenges.

Read more

Looking to grow your business?

CEDA has a team of Business Growth Advisors supporting businesses of all sizes and sectors across the Manawatū – Whanganui region through the Regional Business Partner (RBP) programme.

Learn more

Employer and Workplace Hub

We know that the biggest barrier to business growth in the region is the ability to attract the right people for the job. This is a one-stop-shop for tools and resources that help support our regional business community.

Learn more