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Latest News & Updates

Seeking the secrets of great taste

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Launching a successful food or beverage product is no easy feat, but Te Kunenga ki Pūrehuroa Massey University's Food Experience and Sensory Testing (Feast) lab is trying to help Located…

Your March 2024 Quarterly Dashboard – The latest regional data at a glance

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It's here! Your hot off the press Manawatū Quarterly Economic highlights and key trends for the March 2024 Quarter and year to date, ahead of the full snapshot. The latest…

The Industry Hub

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A deeper look into the Resource Hub for businesses in the visitor and tourism sector. Late last year we launched the Resource Hub, a digital hub designed to specifically support…

FREE Business Support Clinics – Book your spot!

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Are you looking to grow your business, upskill or enhance the capability of your team? Then book in to one of our FREE Business Support Clinics to see how CEDA…

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Employer and Workplace Hub

We know that the biggest barrier to business growth in the region is the ability to attract the right people for the job. This is a one-stop-shop for tools and resources that help support our regional business community.

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The Central Economic Development Agency (CEDA) exists to drive and facilitate the creation and growth of economic wealth in Manawatū and beyond.

CEDA works across the three strategic pillars of economic development – People, Place and Business, and our success is underpinned and enabled by the strength of our partnerships with our regional and national stakeholders.

Our core objectives, programmes and activities are all aligned to these pillars, and are designed to create the environment, stimulus, outcomes and impact that will power our economic prosperity and achieve our vision for Palmerston North city and Manawatū district.

How we work

Need business advice?

CEDA partners with Business Mentors New Zealand to connect business owners and entrepreneurs with those who can provide one-on-one advice to help them to start, grow or to solve business challenges.

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Growing your business?

CEDA has a team of Business Growth Advisors supporting businesses of all sizes and sectors across the Manawatū – Whanganui region through the Regional Business Partner (RBP) programme.

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Ō Mātou Kaihāpai | Our Supporters

We’re a well connected team and couldn’t make such great things happen without our supporters.