There are many ways you can boost your digital presence and effectively market your business through these platforms. This toolkit outlines a number of key resources but is by no means a complete list.
CEDA Resources
To help local businesses further improve their digital marketing efforts, CEDA has introduced two online tools that provide instruction, best practices, tips, analytics and more for businesses interested in improving their presence on Google and other key online platforms.
Marketing Academy
From copywriting to video optimisation, best practices and everything in-between, there are articles, videos and more designed to help businesses like yours improve the effectiveness of your digital marketing efforts.
Use this code to get free access until December 2021: CEDA2021
Google My Business Checkup
This is an online optimisation tool for local businesses using Google My Business. Connect your account and get a personal dashboard that includes best practice recommendations to improve your business searchability on Google , increase conversion performance numbers, sentiment analysis and more! The tool is FREE for you to use, a service provided to local businesses by CEDA.
Digital Boost
This website is a one stop shop for all your business digital needs. Developed by the Ministry of Business, Innovation and Employment (MBIE) it offers more than 100 advice and training videos in all areas of digital business practice.
It’s free to join and through your registration process Digital Boost is able to tailor a programme to suit your individual needs. Once registered you have access to a large suite of resources.
Digital Boost covers topics such as Google My Business, Websites, Social Media, Digital Tools, Digital Marketing, Accounting, Business Insights, Future technologies, and more.
Tourism New Zealand and ManawatuNZ.co.nz listing
Create a FREE listing on Tourism New Zealand’s website, putting your business in front of over 41 million potential visitors each year. Your listing on NewZealand.com will then be replicated on the ManawatuNZ.co.nz website, creating an operator page for your business on the regions main site.
CEDA Business Support
CEDA’s Business Support includes a team of Business Growth Advisors who work with businesses of all sizes across the Manawatū-Whanganui region from starting and growing a business through to innovation.
We have resources and support available in many elements of business.
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