Launched in late 2023 as part of the wider Resource Hub, the Visitor Industry Hub was created to support businesses in Manawatū’s visitor economy – from accommodation and hospitality to retail, activities, and services.

Designed with these businesses in mind, the Visitor Industry Hub is a go-to toolkit to help inform, support, and grow businesses who work in the visitor economy.

As Manawatū’s official Regional Tourism Organisation, CEDA provides a wide range of resources, insights and tools – from data and training videos to marketing updates and regional imagery. The Visitor Industry Hub brings all of this together into one easy-to-navigate digital space, helping our visitor industry to upskill, stay informed, and make the most of opportunities in our region.

What you’ll find inside the Visitor Industry Hub:

News & Updates: Stay on top of the latest visitor industry news, events, and marketing campaigns – all in one place.
Training & Resources: Access helpful guides, tools and videos to grow your tourism business and build capability.
Visual Library: Download free, high-quality regional images and video content to elevate your marketing.
Data & Insights: Access valuable data on visitor activity, including card spend and accommodation statistics, developed in collaboration with our local councils.
Regional Content: Tap into pre-written Manawatū content and itineraries to use in your own brochures, websites, email marketing or social media.
Destination Management Plan: Check out the regions Destination Managment Plan 2032 – the strategic roadmap for growing Manawatū’s visitor sector in a way that benefits our communities.

The Visitor Industry Hub is continuously evolving, with new tools and updates added based on industry needs. Got ideas or questions? We’d love to hear from you. Get in touch with our Marketing and Communications Manager, Janet Reynolds.