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Manawatū Quarterly Economic Snapshot - Poutū-Te-Rangi March Quarter 2026

The March quarter showed the Manawatū economy continuing to move into recovery, with growth returning across key indicators after a challenging period. 

Regional GDP reached $8.764 billion in the year to March 2026, while consumer spending, employment conditions and business activity all showed signs of improvement. However, the February oil shock and resulting price volatility have added to the higher costs and uncertainty households and businesses are navigating, meaning the recovery remains gradual.

Manawatū’s diverse economic base continues to provide resilience, with strength across government, health, education, defence, agriculture, logistics and professional services helping to support the region through changing conditions.

Investment remains a positive signal, with non-residential construction activity continuing to grow and major commercial, industrial and infrastructure projects supporting long-term confidence in the region.

“The regional economic recovery continues, but the environment has become more complex. Manawatū’s strength has always been its diversity, when one part of the economy faces pressure, other sectors continue to provide stability. That resilience is what gives us confidence in the region’s ability to keep moving forward.”  

 - Notes Jerry Shearman, CEDA's Tumuaki - Chief Executive

Commentary and Insights - On the ground

  • Small business confidence and market activity – Joanna Ochoa-Evans from ABC Business Sales shares what she is seeing in the small business market, with increased buyer activity, stronger transaction levels and renewed confidence among business owners.
  • Consumer confidence and hospitality – Steph Gadsby, Director of Country Road High Tea, shares how customers are balancing caution with a renewed appetite for experiences, celebrations and supporting local businesses.
  • Employment resilience – Stacey Andrews, City Economist, provides insight into labour market conditions and why Manawatū continues to perform relatively strongly compared with the national picture.
  • Housing market update – Jason Hockly from QV shares what he is seeing in the residential property market, including buyer behaviour and affordability trends.

Read more in the March 2026 Quarterly Economic Snapshot here ➝

This was published in the Economic Updates newsletter on June 30, 2026. Sign up here to receive our newsletters directly

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